DANIELLE MACDONALD STUNS IN SUSTAINABLE CHRISTIAN SIRIANO GOWN AT THE 91ST ACADEMY AWARDS® AS PART OF SUZY AMIS CAMERON’S RED CARPET GREEN DRESS 2019 INITIATIVE

LOS ANGELES (FEB. 24, 2019) – Red Carpet Green Dress (RCGD) celebrity partner, actress Danielle Macdonald, from the Oscar nominated short film Skin,  shined as she arrived at the 91st Academy Awards ®  wearing a custom red tulle draped sleeve overlay gown made by CFDA fashion designer, Christian Siriano.

Australian actress Danielle Macdonald arrives for the 91st Annual Academy Awards at the Dolby Theatre in Hollywood, California on February 24, 2019. (MARK RALSTON/AFP/Getty Images).

The gown is made up of a red cotton crepe vegetable dyed fabric. Siriano used recycled tulle for the sleeves and minimal waste for the skirt and top.

“I’ve had some incredible red carpet moments in my career but I’m particularly excited about this design as it has the potential to change the world,” says Siriano. “I want to show people that eco-friendly, ethical and sustainable fashion can also be beautiful.”

To qualify as a RCGD eco-conscious garment, each piece must either be made from sustainable materials, including organic, recycled or repurposed fibers. Other features include using hand-made detailing or incorporating natural dye processing, with a dedicated focus on minimal negative impact on the environment, and environmentally and socially responsible design.

This year marks the 10th anniversary of RCGD, and in honor of this, the sustainable criteria will be overseen by Good On You, a new partner of RCGD. Good On You is the world’s leading rating system on ethical and sustainable fashion to assist people in making positive shopping choices–all delivered through an accessible app.

Amis Cameron launched RCGD back in 2009, with the intention to create awareness for the importance of sustainable practices in fashion.  Each year, RCGD works with international designers to create sustainable eveningwear to showcase during the Academy Awards®.

Also supporting the sustainable lifestyle are RCGD 2019 partners TESLA, Absolut Elyx and AKA West Hollywood,a vibrant destination featuring exquisite residences designed for long stay comfort. It is because of their help along with annual contests that financial security can be provided to MUSE School CA. MUSE School CA is an environmental non-profit educational organization Amis Cameron founded in Calabasas, Calif. with her sister Rebecca Amis. This assistance enables students to access a transformative educational experience. MUSE School CA ensures smaller class sizes, personalized instruction and learning practices; all set within an inspiring and beautiful campus. Through these key elements, MUSE School CA paves the way in creating leaders of the future. For more information, go to www.museschool.org.

For more information please visit: http://www.redcarpetgreendress.com.

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ABOUT RED CARPET GREEN DRESS:

Red Carpet Green Dress is an internationally recognized organization that combines the worlds of fashion and sustainability. Currently in its tenth year, the campaign was conceived  by Suzy Amis Cameron during the press tour for her husband, James Cameron’s film “Avatar”. Her hope is to draw attention to the importance of more sustainable practices in fashion by challenging designers from around the world to think about fashion in an eco-friendly context. The campaign also raises funds for MUSE School CA, a non-profit educational organization that Amis Cameron co-founded with her sister Rebecca Amis, in Calabasas, California.

ABOUT DANIELLE MACDONALD:

Australian actress, Danielle Macdonald, stars as the title character opposite Jennifer Aniston in DUMPLIN,’ currently streaming on Netflix, and can also be seen opposite Sandra Bullock in Netflix’s runaway Sci-Fi hit, BIRD BOX.  She was most recently seen at the Sundance premiere of PARADISE HILLS, starring opposite Emma Roberts and Awkwafina and is best known for her breakout role as ‘Patti’ in Fox Searchlight’s PATTI CAKE$, which also premiered at Sundance.  The short film she currently stars in, opposite Jonathan Tucker, SKIN, has just been nominated for an Oscar this year and she will next be seen in the feature version of SKIN, which she stars opposite Jamie Bell. In the Fall of this year she will be seen in Netflix’ s UNBELIEVABLE, and she most recently completed work in Australia on, I AM WOMAN, based on the story of 1970’s musician and activist, Helen Reddy.

ABOUT CHRISTIAN SIRIANO:

Designer Christian Siriano launched his eponymous collection in 2008 following his studies in London under Vivienne Westwood and Alexander McQueen. The Christian Siriano collection is now shown each season at New York Fashion Week, and presented in New York and Paris to retailers. Known for whimsical and show-stopping design – from fantasy evening gowns and cocktail dresses, to tailored sportswear, to intricately detailed shoes and accessories – the collection can be found at Neiman Marcus and other department stores and specialty boutiques around the globe. In 2012, the first flagship Christian Siriano store opened in New York City and his latest retail venture, “The Curated NYC”, is located in the heart of midtown and steps from 5th Avenue and Central Park. In 2013, he was inducted as a member of the Council of Fashion Designers of America (CFDA). Dubbed “the new king of old-school glamour” by Elle, his designs have appeared in countless editorials and have been worn by the world’s leading ladies and remain a red carpet favorite. He released a photographic retrospective with Rizzoli Books in late 2017, titled Dresses to Dream About, which has now gone into its second printing.  In April 2018, Siriano was named among Time’s 100 Most Influential People in the World for being a pioneer in body positivity and runway diversity in the fashion industry.

 

Media Contact:

Red Carpet Green Dress

Christina Garvin

T: 805.229.1612

E: Christina@sundaripr.com

AMUR LAUNCHES CAPSULE COLLECTION IN COLLABORATION WITH SUZY AMIS CAMERON’S ECO-FASHION CAMPAIGN, RED CARPET GREEN DRESS

New York, NY (February 22, 2019)- AMUR, a clothing collection born from the concept that great style does not have to come at the expense of our environment , is proud to announce a capsule collection in collaboration with Suzy Amis Cameron’s Eco-Fashion Campaign, Red Carpet Green Dress .

The collection titled AMUR x RCGD, is comprised of nine styles which include separates as well as dresses all made from sustainably sourced materials. Notable fabrics include GOTS certified organic cotton, regenerated duchess satin made from New Life, a yarn spun from recycled post-consumer plastic, Asahi Kasai cupro, a Japanese fiber that is made from cotton linter which is waste from cotton production and a Viscose Linen blend, responsibly sourced and FSC certified.

The line was unveiled at Red Carpet Green Dress’s annual Pre-Oscars Celebration on Thursday, February 21 in Beverly Hills and is now shoppable at Amur.com as of February 21st, as well as select styles at Bloomingdales in March. Twenty five percent of the proceeds of sales from Amur.com will be donated to MUSE School CA, a non-profit educational organization co-founded by Amis Cameron and her sister Rebecca Amis.

“It’s an honor to partner with a brand like AMUR, a company who shares our vision and purpose for sustainable fashion. Together we are able to help transform people’s perception of what ethical-wear looks like. It’s sexy, it’s beautiful, well-made and helps make our environment better to live in now and for years to come.” – Suzy Amis Cameron

Mitchell Hops, President, CEO of AMUR, JS Group International states “Suzy has long been an environmental advocate and trail blazer in bringing awareness to sustainable fashion for the last 10 years through her organization, Red Carpet Green Dress.  We’ve followed her and RCGD for quite some time and couldn’t be more excited about the opportunity to partner with her on this capsule collection.”

Shop the collection here.

ABOUT AMUR

AMUR is a clothing collection created in New York City that was born from the concept that great style does not have to come at the expense of our environment—and that design can strike a balance between beauty and good intentions. It’s an approach that’s woven into our very name: A Mindful Use of Resources. Sustainably sourced materials fit effortlessly into a modern urban lifestyle, while the details—vivid prints, sharp tailoring, a dash of feminine flou—lend each piece an element of novelty and adventure. These are silhouettes for a contemporary woman confident enough to live conscientiously and carry a look from day to night with ease. AMUR believes nature is the ultimate luxury. The interplay between creativity and the environment is essential to the brands worldview.

ABOUT RED CARPET GREEN DRESS:

Red Carpet Green Dress is an internationally recognized organization that combines the worlds of fashion and sustainability. Currently in its tenth year, the campaign was conceived by Suzy Amis Cameron during the press tour for her husband, James Cameron’s film “Avatar”. Her hope is to draw attention to the importance of more sustainable practices in fashion by challenging designers from around the world to think about fashion in an eco-friendly context. The campaign also raises funds for MUSE School CA, a non-profit educational organization that Amis Cameron co-founded with her sister Rebecca Amis, in Calabasas, California.

 

Valentina’s Story

“Red Carpet Green Dress competition opened my eyes to an immense problem that we are all facing today: the tremendous carbon footprint that fashion industry is creating. It is alarming to know that the clothing industry is the second largest polluter in the world, and we all have a responsibility to take the neccesary steps to become greener. As a designer, I always try to think of possible ways to reduce waste and work in a more sustainable manner. Some of the ways I achieve this is through : material selection, efficient production, reusing leftovers fabrics, revamping old pieces, and so on. It is hard to say that I am a 100% sustainable fashion designer, but you can definetly say I am making a conscious effort.

Sustainable fashion to me is an industry responsibility. It is a work in progress from society and producers like myself. To try to be more sustainable within fashion is to create and transform in a conscious way. To design with social and environmental awareness, to keep in mind the product’s life cycle; starting with the production phase, materials being used, materials that can be reused and recycled, transportation, marketing, and the final sale to the consumer. The goal is to minimize the impact in our environment; by reducing waste, making production process efficient and improving work conditions for workers in factories, stores, and any other aspects that fashion influences.”

Venezuelan born, Miami-based designer Valentina Delfino’s flowing blue gown was made from organic silk and peace silk, hand-dyed with mineral dye and lined with recycled polyester from excess waste fabric. Designer Angelo Santos mentored and co-created Valentina’s gown.

Aine’s Story

“Modeling the winning design for the 2011 Red Carpet Green Dress competition was the beginning of my journey into the world of ethical and sustainable fashion, which went on to become a main driver for my modeling career. On the night of the RCDG event, Suzy was wearing a beautiful, deep purple gown that had quilt-like patches of color sewn onto the bodice and skirt. It was sheer glamour, but it felt like home. As she told me about the design (created by Jeff Garner), I was fascinated to learn that its materials had been grown on an organic farm in the US and how many of the common practices in the fashion industry had extremely negative affects on the planet and the people working to produce the clothing.

I started to think a lot more about what I could do and decided that, as much as I could, I would promote sustainable and ethical fashion, and collaborate with conscious brands to align my image with my beliefs as much as possible. This choice lead to a number of successful collaborations in the form of photo shoots, runway shows, panel talks and interviews, all to increase awareness for sustainable and ethical fashion, and the urgent need for the fashion industry to make big changes for the future of our planet.”

Founded in 2016 by Áine Rose Campbell and Cameron Russell, the Model Mafia, aka, the Model Activist Community, is a powerful community of nearly 250 fashion models who work take collective action to create a more equitable, just and sustainable fashion industry and world.

Taryn’s Story

“I WENT GREEN WITH RCGD BECAUSE WE SHOULDN’T HAVE TO CHOOSE BETWEEN FABULOUS STYLE AND GOOD HEALTH.

Sustainable fashion means checking your care labels like a nutrition label and expecting more from brands. Consumers have the power to shift the fashion industry. Brands pay attention to what consumers desire because they do want your money. Transparency is key. #MakeShiftHappen A healthy open source supply chain has a positive effect on farmers, cutters, sewers, bleachers, washers, fabric dyers, nearby communities, retail employees, your family and you.  #Whatsinyourtee  Have you ever thought about the fabric that makes up your tee as ingredients the same way you think about the leaves that make up your tea? Tea is ingested through your mouth and your tee is ingested through your pore. ‘Your pores are like tiny little mouths, whatever you put on them they eat.’ This was why I chose MINK vegan pumps made of recycled paper when asked to support and style the Red Carpet Green Dress/Reformation collection – No Red Carpet Needed.”

Taryn Hipwell, is now the author of How to Shop for Shi(f)t, which is currently being launched on Amazon.com. Taryn is the founder of Beyond the Label (BtL), a thought leader, and consumer engagement specialist in the realm of sustainable fashion. Beyond the Label started as a partnership between EcoDivas and TEDxLA to educate Angelenos about the true health, social, and environmental cost of their fashion purchases.

“I WENT GREEN WITH RCGD BECAUSE WE SHOULDN’T HAVE TO CHOOSE BETWEEN FABULOUS STYLE AND GOOD HEALTH. #Whatsinyourtee”

Sustainable fashion means checking your care labels like a nutrition label and expecting more from brands. Consumers have the power to shift the fashion industry. Brands pay attention to what consumers desire because they do want your money. Transparency is key. #MakeShiftHappen A healthy open source supply chain has a positive effect on farmers, cutters, sewers, bleachers, washers, fabric dyers, nearby communities, retail employees, your family and you. #Whatsinyourtee Have you ever thought about the fabric that makes up your tee as ingredients the same way you think about the leaves that make up your tea? Tea is ingested through your mouth and your tee is ingested through your pore. “Your pores are like tiny little mouths, whatever you put on them they eat.”

Which was why I chose MINK vegan pumps made of recycled paper when asked to support and style the Red Carpet Green Dress/Reformation collection – No Red Carpet Needed.

“I WENT GREEN WITH RCGD BECAUSE WE SHOULDN’T HAVE TO CHOOSE BETWEEN FABULOUS STYLE AND GOOD HEALTH. #Whatsinyourtee

Sustainable fashion means checking your care labels like a nutrition label and expecting more from brands. Consumers have the power to shift the fashion industry. Brands pay attention to what consumers desire because they do want your money. Transparency is key. #MakeShiftHappen A healthy open source supply chain has a positive effect on farmers, cutters, sewers, bleachers, washers, fabric dyers, nearby communities, retail employees, your family and you. #Whatsinyourtee Have you ever thought about the fabric that makes up your tee as ingredients the same way you think about the leaves that make up your tea? Tea is ingested through your mouth and your tee is ingested through your pore. ‘Your pores are like tiny little mouths, whatever you put on them they eat.’

Which was why I chose MINK vegan pumps made of recycled paper when asked to support and style the Red Carpet Green Dress/Reformation collection – No Red Carpet Needed.”

Taryn Hipwell, is now the author of How to Shop for Shi(f)t, which is currently being launched on Amazon.com. Taryn is the founder of Beyond the Label (BtL), a thought leader, and consumer engagement specialist in the realm of sustainable fashion. Beyond the Label started as a partnership between EcoDivas and TEDxLA to educate Angelenos about the true health, social, and environmental cost of their fashion purchases. BtL is now a charitable organization that addresses the question “What’s in my tee?” to encourage shoppers globally to consider what their t-shirt is made of and how their purchases affect the health of the workers, their family, and themselves. The BtL Team encourage shoppers to expect transparency, traceability, and healthier ingredients from each fashion brand they choose to invest in.

SUZY AMIS CAMERON’S RED CARPET GREEN DRESS INITIATIVE CELEBRATES 10 YEARS OF SUSTAINABLE FASHION

Laura Harrier from Oscar Nominated Film BlacKkKlansman & Dumplin’ Actress Danielle Macdonald Partner With Campaign & Showcase Eco-fashion At The 91st Academy Awards

laura-harrier-sag-awards-2019

February 6, 2019 (Los Angeles, CA)–   Suzy Amis Cameron’s Red Carpet Green Dress (RCGD) celebrates its 10th anniversary showcasing sustainable fashion. In honor of 10 years rocking sustainable dresses on the red carpet, RCGD is pleased to announce that Laura Harrier, from this year’s six-time Oscar nominated film BlacKkKlansman, and Danielle Macdonald, from the Oscar nominated short film Skin and Netflix’s acclaimed DUMPLIN’, will be representing RCGD at the 91st Academy Awards. They will be wearing ethical gowns designed by global fashion houses.

Each year the RCGD campaign has worked with internationally acclaimed designers to dress stars in sustainable formal wear for the Academy Awards®.

To qualify as a RCGD eco-conscious garment, each piece must either be made from sustainable materials, including organic, recycled or repurposed fibers. Other features include using hand-made detailing or incorporating natural dye processing, with a dedicated focus on minimal negative impact on the environment, and environmentally and socially responsible design.

In honor of the 10th anniversary, this year’s sustainable criteria will be overseen by Good On You, a new partner of RCGD. Good On You is the world’s leading rating system on ethical and sustainable fashion to assist people in making positive shopping choices–all delivered through an accessible app.

“I can’t believe it has been 10 years since RCGD was born,” shares founder Amis Cameron. “It has been an incredible journey and inspiring to see how the campaign has grown every year. I am so proud of helping people become more aware of what sustainable fashion can look like and its impact on the planet. What we wear and the fashion industry has a tremendous impact on the environment—and people’s choices can move the marketplace and the climate change needle. From changing one of your meals a day to a plant-based meal, to wearing vintage or ethically made clothes, we can all make a difference. Thank you to everyone for your continued support and joining the green revolution!”

Suzy Amis Cameron is an actress, environmental advocate, and author of OMD: The Simple, Plant-Based Program to Save Your Health, Save Your Waistline and Save the Planet. She was inspired to create RCGD back in 2009 on her husband, James Cameron’s press tour for “AVATAR”. She wanted to challenge designers to think about fashion in an eco-conscious context.  Since RCGD’s inception, a variety of celebrities have represented the initiative at the Oscars, including Emma Roberts (Scream Queens), Sophie Turner (X-Men, Game of Thrones), Naomie Harris (Moonlight), Gina Rodriguez (Annihilation, Jane the Virgin), Priyanka Bose (Lion), Kellan Lutz (Twilight), Lakeith Stanfield (Get Out), Zoey Deutch (The Set Up), Camila Alves, Jake McDorman (American Sniper), Missi Pyle (Gone Girl), and many others. To date, the brands who have partnered and supported RCGD range from TESLA, Vivienne Westwood and Armani, to ESMOD, Reformation, Swarovski, among others.

Proceeds from RCGD go to MUSE School CA, a nonprofit environmental school Amis Cameron founded in Calabasas, Calif. with her sister, Rebecca Amis. This assistance enables students to access a transformative educational experience. MUSE School CA ensures smaller class sizes with personalized instruction and learning practices; all set within an inspiring and beautiful campus. Through these key elements, MUSE School CA paves the way in creating leaders of the future. For more information, go to www.museschool.org.

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ABOUT RED CARPET GREEN DRESS:

Red Carpet Green Dress is an internationally recognized organization that combines the worlds of fashion and sustainability. Currently in its tenth year, the campaign was conceived  by Suzy Amis Cameron during the press tour for her husband, James Cameron’s film “Avatar”. Her hope is to draw attention to the importance of more sustainable practices in fashion by challenging designers from around the world to think about fashion in an eco-friendly context. The campaign also raises funds for MUSE School CA, a non-profit educational organization that Amis Cameron co-founded with her sister Rebecca Amis, in Calabasas, California.

ABOUT DANIELLE MACDONALD:

Australian actress, Danielle Macdonald, stars as the title character opposite Jennifer Aniston in DUMPLIN,’ currently streaming on Netflix, and can also be seen opposite Sandra Bullock in Netflix’s runaway Sci-Fi hit, BIRD BOX.  She was most recently seen at the Sundance premiere of PARADISE HILLS, starring opposite Emma Roberts and Awkwafina and is best known for her breakout role as ‘Patti’ in Fox Searchlight’s PATTI CAKE$, which also premiered at Sundance.  The short film she currently stars in, opposite Jonathan Tucker, SKIN, has just been nominated for an Oscar this year and she will next be seen in the feature version of SKIN, which she stars opposite Jamie Bell. In the Fall of this year she will be seen in Netflix’ s UNBELIEVABLE, and she most recently completed work in Australia on, I AM WOMAN, based on the story of 1970’s musician and activist, Helen Reddy.

ABOUT LAURA HARRIER:

A native of Chicago, Laura Harrier began her career at 17 as an international fashion model where she traveled the world and graced the pages of Elle, Glamour, Marie Claire, Vanity Fair, and others. Upon moving to New York to study acting at William Esper Studios, she shortly thereafter landed principal roles in the AMC pilot “Galyntine” and the HBO pilot “Codes of Conduct” directed by Steve McQueen. She made her screen debut in Richard LaGravenese’s film The Last Five Years and last year she starred as “Liz Allan” opposite Tom Holland in Spider-Man: Homecoming. This year, Harrier stars in Spike Lee’s new movie, “BlacKkKlansman,” opposite John David Washington and Corey Hawkins that is currently nominated for six Academy Awards.  Currently, Harrier can be seen as the face of Louis Vuitton in their latest campaign and has also joined the Bulgari family as one of the Brand’s Ambassadors for the second consecutive year.

Media Contact:

Red Carpet Green Dress

Christina Garvin

T: 805.229.1612

E: Christina@sundaripr.com

Laura Harrier

Marla Farrell

E: marlaf@shelterpr.com

Danielle Macdonald

Siri Garber

E: Siri@platformpr.net

FOUNDER OF RED CARPET GREEN DRESS, SUZY AMIS CAMERON, HONOURED THIS EVENING BY MAISON-DE- MODE.COM & PERRIER- JOUËT AS THEY CELEBRATE SUSTAINABLE STYLE

LOS ANGELES, CALIF. (MARCH 3, 2018) — Suzy Amis Cameron, founder of the ethical fashion initiative Red Carpet Green Dress (RCGD), was honored this evening by MAISON-DE-MODE.COM at the first annual gala at the “Celebrate Sustainable Style” event held at The Sunset Tower.

Many celebrities and industry executives came out to support Amis Cameron including her husband director James Cameron, Amanda Hearst, Hassan Pierre, Elon Musk, Maye Musk, Paris Hilton & Chris Zylka, Angela Bassett, Nadja Swarovski, Rosario Dawson, Jaime King, Zac Posen, Lydia Hearst, Chris Hardwick, Madelaine Petsch, Nathan Jendens, Ginta Lapina, Kathy Hilton, Rick Hilton, Anne Hearst McInerney, Priyanka Bose, and many more.

During the two hour event, one-of- a-kind sustainable gowns were created by top designers Vivienne Westwood, Mary Katrantzou & Diane von Furstenberg, and were worn by critically acclaimed actresses Rosario Dawson, Angela Bassett and Madelaine Petsch. The ethical dresses are now available for purchase on MAISON-DE- MODE.COM, where a percentage of profits will be donated to the beneficiary of RCGD, MUSE School CA. MUSE School CA is an environmental non-profit educational organization Amis Cameron founded in Calabasas, Calif. with her sister Rebecca Amis.

  • Madelaine Petsch is wearing a custom Mary Katrantzou dress made with sustainable silk satin and embroidered with Swarovski upcycled crystals
  • Angela Bassett is wearing a custom Diane von Furstenberg iconic wrap dress made of upcycled fabric
  • Rosario Dawson is wearing a Vivienne Westwood Couture draped corset gown, in a deep emerald green silk crepe marocain, layered with smoky black tulle petticoat. This special silk was carefully selected from Westwood’s fabric archives, in the name of reducing waste and reviving unused fabrics in stunning couture style.
  • Amanda Hearst wearing a Gabriela Hearst gown made with upcycled Swarovski crystals
  • Maye Musk is wearing an EDUN look which exemplifies their Made in Africa message and ethical production standards.

MUSE School CA is a non-profit educational organization that Amis Cameron co-founded in Calabasas, CA. The sale will begin on Sunday March 4 and it will last one week. Stay tuned to Maison De Mode for more!