Los Angeles, CA, February 22, 2015 – Gina Rodriguez and Jake McDorman have hit the red carpet at the 87th Annual Academy Awards® in support of the sixth year of Suzy Amis Cameron’s eco-fashion campaign, Red Carpet Green Dress. Rodriguez dazzled in a vibrant blue gown designed by womenswear winner Manon Gabard, while McDorman wears the campaign’s tuxedo, the creation of menswear category winner Tingting Chen. Both Gabard and Chen are fashion students at ESMOD-ISEM in Paris.
Rogriguez’s gown is made from 100% GOTS certified organic peace silk and dyed with low impact GOTS dye. Her look is finished off with vintage Neil lane jewels, an Edie Parker clutch and shoes from Jimmy Choo.
McDorman’s tuxedo is comprised of dead-stock 100% wool, lining made of dead-stock 100% GOTS certified organic peace silk, and trim of peace silk dyed with logwood. He’s wearing a vegan shoe from Moo Shoes called The Innovator, a shirt by EKOCYCLE™ and hemp boxers
Gabard and Chen were both mentored by Jeff Garner, an American designer best known for his use of hand-loomed, plant-dyed, red carpet designs which boast natural fabrics such as hemp, flax, dupioni silk, spitafield silk, and organic cotton. A regular at London Fashion Week, Garner has designed red carpet looks for the likes of Cameron Diaz, Rihanna, Miley Cyrus and Sheryl Crow through his label, Prophetik.
“After all the hard work, it’s really fun to watch our actors step onto the most important red carpet of the year in our gorgeous and sustainable designs”, declares Amis Cameron. “The more attention we get, the more awareness we’re creating about protecting our environment, our children and their future.” When Amis founded Red Carpet Green Dress in 2009, she had two goals in mind — to help raise funds for MUSE School CA, a non-profit educational organization that Amis Cameron co-founded with her sister, Rebecca Amis, in Calabasas, CA, and to draw attention to the importance of consuming fashion more consciously.
To help drive that message home, an eco-collaboration with the LA-based, sustainably-minded brand Reformation was unveiled at the campaign’s pre-Oscar bash at Chateau Marmont on Thursday. Entitled No Red Carpet Needed, the collection is comprised of six dresses loosely inspired by gowns that previously represented the campaign at the Oscars. It’s currently available in Reformation’s Los Angeles and New York City boutiques, as well as online at www.thereformation.com.
This year’s campaign is sponsored by Audi and Lux & Eco. Additional support was provided by the generous donation of work by artist Jason Decaires Taylor. Proceeds generated by Red Carpet Green Dress continue to benefit MUSE School CA, a non-profit educational organization that Amis Cameron co-founded with her sister, Rebecca Amis, in Calabasas, CA.